The term "monetize" refers to the process of converting non-revenue-generating items into cash flow. It usually develops when new income sources are identified, such as when websites are monetized by selling space to advertisers, or social media...
How much do you really know about your customers? Do they listen to music or talk radio on the way to work? What do they do for fun on the weekends? For restaurant businesses that recognize the profit potential of developing a precise customer...