Insights in: Menu Engineering
Menu EngineeringMenu Pricing
Navigating Price Increases: Restaurants Can Adjust Prices Without Shocking the Market
In the highly competitive world of restaurants, finding the delicate balance between profitability and customer satisfaction can be challenging. One area where this challenge is particularly evident is in adjusting prices. While raising prices is...
MenuMenu EngineeringRestaurant Industry Insights
The Benefits of Barbell Pricing in Uncertain Economic Times
In 2014, Technomic conducted a study illustrating the benefits of barbell pricing in the restaurant industry. Today, that practice is coming back, as restaurants look to the past for a way to ensure their future. Let’s explore this practice...
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